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The Coach Architectural Sales Team increased their ability to manage emotions by 54% from the time of the program until the 3-week follow up!
—Gary Ross, Director of Sales Coaching, Coach
Architectural
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One of the major takeaways of The SET Principle® training is the tools to help me identify when too much emotion is involved. I can separate it out and control the interaction, so it typically has a positive outcome.
—David Hernandez, Project Manager, Florida utility
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I used The SET Principle® to calm my nerves before going into a meeting with the company president. As a result, I was able to address any of his concerns in a calm and confident manner.
—Gary Ross, VP Sales, Coach Architectural
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I can now resolve confusing situations between my buyer and the real estate agent without becoming argumentative. Thanks, Marsha for sharing The SET Principle® with our group.
—Frank Gonzalez, Sales Account Manager, Oldcastle
![](https://thesetprinciple.com/wp-content/uploads/2019/12/Jeff-randall-e1576796851173.jpg)
I’ve had the honor of reviewing The SET Principle® Training Program. As a PhD clinical psychologist and researcher, I find it is based upon sound principles of behavioral and neuro/brain-science. What really resonates with me is that The SET Principle® program offers relevant information and simple tools that can be applied to challenging situations we all face whether at work, at home, or on the road.
—Dr. Jeff Randall, Ph.D
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We found The SET Principle® to be a very valuable program to help employees manage emotions. It’s simple and easy to apply. I highly recommend it to other companies!
—Brenda Weaver, Account Executive, Aon Private
Risk Management Insurance Agency
![](https://thesetprinciple.com/wp-content/uploads/2019/12/bonnie-still-2-e1576795127804.png)
One of our employees put The SET Principle® into action immediately after Marsha presented it to us, before the program was even over!
—Bonnie Steinberg, Director of Human Resources,
Volen Center